Los Angeles, CA – When entrepreneur Mickey Lacoste and his brother Romeo relocated to Los Angeles in 2013, the two became superstars instantly thanks to late-Video application Vine. Through comic relief, the 27-year-old turned fame into profit with creativity, targeted audience, and consistent content.
While known as a viral sensation, Mickey capitalized on his popularity to become a successful businessman. Knowledge in coding and tech development, Mickey created his own mobile application company, releasing the company’s first game, “Doggy Box”. Although Vine disabled, Mickey’s followers transferred to the rising star’s other social media accounts and helped his debut game accumulate 300,000 downloads in mere weeks.
Impressive, lucrative, and curious, the success of Lacoste’s first game quickly led to a celebrity endorsed follow-up game featuring influential chart-topping recording artist Soulja Boy Tell’em, titled, “Beef with Soulja Boy”. Along with Soulja Boy, celebrities to follow include Ona and Taylor Alesia, both games achieving huge success. Conquering gaming, Mickey Lacoste began prepping for his next business venture, this time in the world of Fashion.
In 2018, Mickey added streetwear to his portfolio with the creation of his own fashion brand, known as Section 8. Through the support of his established fanbase, Section 8 quickly became trendsetting due to its unique appeal and impressionable lifestyle. Section 8 gained influence through the support of today’s biggest celebrities including; Supermodel Bella Throne, recording artists Trippie Redd, Lil Skies, and Lil Xan. Transcending the brand from streetwear to high-end worldwide in less than a year.