Quick off the heels of its expansion into the Africa and Mexico territories, leading full-service music distributor Symphonic Distribution announces its exciting new partnership with award-winning musician and record producer Dallas Austin. Led by Symphonic’s Senior Client Manager and Hip Hop / R&B A&R Octavius Crouch, the partnership with DAD takes the company’s collaborative ethos to new heights as they open up an opportunity funnel for Hip Hop artists within the Atlanta area and beyond. Having partnered with Dallas Austin’s Rowdy Record’s for a number of years, Symphonic has steadily helped to build a foundation with Austin’s team that they’ll now use as a springboard for the new platform. With both companies focused on the future of the music industry, they’ve found a synergy set-up for success.
“Working with Dallas Austin and Symphonic has been rewarding as we strive to bring Dallas’ vision of music distribution to life. We are designing some incredible content with the DAD platform. As I continue to grow our Hip Hop and R&B base in Atlanta, we will usher in a new wave of technology and strategies to support our rapidly growing clientele; not just locally but worldwide.”
– Octavius Crouch, Senior Client Manager and Hip Hop / R&B A&R
Dallas Austin’s production credits with notable artists like Boyz II Men, TLC, Pink and Gwen Stefani have solidified him as a sought after figure in the music industry. Now, Austin is uniquely positioned to pursue another passion of his – to help emerging artists build sustainable and long-lasting music careers. Having come from an era in the music industry that never would have dreamed of artists owning their own masters, Austin has dedicated himself to launching a distribution company that prioritizes transparency and trust. By incorporating elements from the Blockchain, he is able to deliver clear and efficient financial and demographic information to all of the artists on his roster. Ahead of his upcoming digital biography release, Austin is set to reveal one of DAD’s first NFT’s on 6/21 which will include both stems and a digital track entitled “Voyage Drop”. The NFT will release ahead of his autobiography “VOYAGE TO DALLAS AUSTIN”. The book will include never before seen memorabilia including everything from multi platinum plaques to the famous horn from TLC’s “Creep” as well as a behind the scenes glimpse into Austin’s journey through the music industry.
Launching the non fungible token will mark the beginning of many NFT’s that Dallas Austin Distribution plans to supply their signed artists in an attempt to make music more valuable. And the timing couldn’t be better; the events of 2020 shined a light on how volatile music can be – and without the presence of concerts and LIVE events, the most profitable industry asset left artists scrambling to financially stay afloat. That’s why finding new and creative ways to make music-itself more valuable is top of mind as Dallas Austin and the Symphonic team prioritize strategies built for long-term sustainability.
Having very recently partnered with college creative network Quadio, Symphonic is committed to supplying creatives with advanced analytics and royalty payment services so that artists can best equip themselves with the tools that they need to remain successful. Now, the company introduces a reach to over 200 DSP platforms including partnerships with SoundExchange, YouTube, Sirius XM and SoundCloud as well as playlisting opportunities and copyright protections for the DAD platform. Their cutting-edge technology seamlessly aligns with Dallas Austin’s commitment to leveraging tech in the music space.
“Working with Symphonic has been really exciting and culturally innovative.” – Dallas Austin
Adding fuel to artists, Dallas Austin approaches his industry pursuits with a unique perspective. Having also been an artist himself, he understands the need to provide more than just a service. Now, dedicated to elevating the careers of artists in the Atlanta area and beyond, he works with standout artists like rapper Johnny Apollo and E Chapo, introducing incredible talent to the airwaves. Culturally aligned, both DAD and Symphonic maintain a diverse roster of artists from all over the world. The two companies dedicate themselves to building a digital music community that is long-lasting, forward-thinking and artist-focused for years to come.
Visit Dallas Austin Distribution here for updates.
Learn more about Symphonic Distribution here.